Information We Collect

When you reach out to us for corporate floral arrangements or gift services, we gather details you choose to share. This includes your name, company name, email address, phone number, delivery addresses, and specific floral requirements. Payment details are collected when you place orders, though processing is handled securely through our payment partners.

For our corporate clients, we may obtain additional business information such as company registration data, preferred delivery times, and budget needs. This helps us deliver a tailored service that fits your corporate requirements.

Our site automatically gathers certain technical data when you visit. This includes your IP address, browser type, device details, and how you navigate the site. We use this information to enhance site performance and understand how clients discover our services.

How We Use Your Information

We mainly use your personal data to complete flower orders and deliver outstanding service. This includes processing orders, arranging deliveries, sending confirmations, and following up to ensure your satisfaction.

• Processing and fulfilling your flower orders and gift arrangements
• Informing you about order status and delivery timelines
• Providing customer support and replying to your inquiries
• Enhancing our services based on your feedback and preferences
• Sending relevant updates about our offerings (with your consent)
• Maintaining records for business and legal compliance

We also use aggregated, non-identifying information to analyze market trends and improve our operations. For example, we might examine which types of arrangements are most popular in different seasons to better manage our inventory.

With your explicit consent, we may send information about seasonal selections, special promotions, or new services that could interest your business. You can opt out of these messages at any time by using the unsubscribe link in our emails or contacting us directly.

Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. Your information remains within our business ecosystem and is shared only when necessary to provide our services or to comply with legal requirements.

We collaborate with trusted service providers who assist in delivering our services. This includes payment processors, delivery partners, and flower suppliers. These partners are contractually obliged to protect your information and use it only for the services they provide to us.

We may disclose your information if required by United Kingdom law, court orders, or government regulations. This includes compliance with GST rules, business licensing requirements, and other legal obligations that apply to our operations in London and across United Kingdom.

Data Security and Protection

We take data security seriously and employ multiple layers of protection. Our systems use encryption for sensitive data transmission, secure servers for storage, and ongoing security updates to defend against threats.

Physical security measures protect our office systems, and access to personal information is limited to employees who need it for their work. Our team receives regular training on privacy practices and data handling procedures.

Payment information is processed through secure, encrypted systems that comply with industry standards. We do not store full credit card numbers on our systems—this data is handled by certified payment processors specializing in secure financial transactions.

While we maintain strong security measures, no system is completely risk-free. We continuously monitor and update our security practices to address evolving threats and uphold the highest protection standards.

Your Rights and Choices

You have several rights regarding your personal information. You can request access to what we hold about you, ask us to correct inaccurate information, or request deletion of your data where legally permissible.

• Access your personal information and understand how we use it
• Request corrections to inaccurate or outdated information
• Ask us to delete your personal information (subject to business and legal requirements)
• Opt out of marketing communications while continuing to receive service-related messages
• Request information about how your data has been shared
• File complaints about our privacy practices

We retain your information only as long as needed for business purposes and legal requirements. Order records are kept for accounting and warranty purposes, while marketing preferences remain until you request removal.

When we no longer need your information, we securely delete or anonymize it. Some data may be retained longer if required by United Kingdom business laws or for legitimate business interests like preventing fraud.

Cookies and Website Technology

Our site uses cookies to enhance your browsing experience and help us understand how visitors use our site. Cookies are small files stored on your device that remember your preferences and enable certain features.

Essential cookies are necessary for our site to function properly – they enable basic features like page navigation and secure access. These cookies do not collect personally identifiable information and are automatically enabled when you use our site.

We employ analytics cookies to see how visitors interact with our site. This helps us identify popular content, optimize page performance, and improve user experience. This information is collected in aggregate form and does not identify individuals.

You can control cookie settings through your browser preferences. However, disabling certain cookies might affect some features and your overall browsing experience.

Business Transfers and Changes

If RidgeWhisperMead undergoes significant business changes such as mergers, acquisitions, or asset sales, your personal information may be transferred as part of the transaction. We would notify you of any such changes and ensure your information remains protected under privacy standards aligned with this policy.

In the unlikely event that we cease operations, we would ensure that your personal information is either securely transferred to a successor business (with appropriate privacy protections) or securely deleted according to data protection best practices.

Updates to This Privacy Policy

We may periodically update this privacy policy to reflect changes in our practices, services, or legal requirements. When substantial changes are made, we will notify you via email or by posting a notice on our site before the changes take effect.

Minor updates for clarity or administrative tweaks may be made without prior notice. We encourage you to review this policy from time to time to stay informed about how we protect your privacy.

Children's Privacy

Our services are intended for businesses and adult consumers. We do not knowingly collect personal information from individuals under 18. If we become aware that we have unintentionally collected data from someone under 18, we will promptly delete that information.

Parents or guardians who believe we may have gathered data from their child can contact us using the details below, and we will address the matter promptly.

International Data Considerations

Our primary operations are based in United Kingdom, and we store and process data within United Kingdom jurisdiction. However, some of our service providers may process data internationally. When this occurs, we ensure appropriate safeguards are in place to protect your information in line with applicable privacy laws.

We comply with United Kingdom data protection laws and regulations, including those related to business operations, financial transactions, and customer data handling. Our practices align with evolving privacy standards in United Kingdom's digital economy.